Front-End Developer creating awesome experiences for ecommerce, marketing, and SaaS companies
As part of a campaign redesign initiative, Santander provided copy and an outline for what they envisioned their referral landing page to look like. There were 2 campaigns running at the same time - one for businesses and one for friends & family. I collaborated with the account manager and the client directly while going through the approval process. After a couple rounds of reviews, the design was approved and I implemented it through the Extole CMS platform. I added custom variables so the client would be able to make any edits directly in the UI.
Next, the corresponding emails needed updated. The client provided the assets and their branded HTML templates. I customized these templates to integrate within Extole’s platform. I created new static and dynamic variables in order to pull relevant data, images and copy through. Finally, I thoroughly tested each email to ensure they rendered properly across email clients, devices, and browsers.